DigitalPlix — Services
Graphic Design
Designs judged on the clicks they bring, not on praise.
Design judged on results, not on praise.
Ad designs, packaging and brand work made by the people who also run the ad accounts. Six fresh ad designs a month, built around the ideas that are working this week, not whatever looked good in a presentation.
This service is judged by clicks on your adsWhat lands every month
On a monthly plan, on a schedule you can plan around.
Where design budgets get wasted.
Design is the easiest cost to approve and the hardest to judge. These are the four ways it quietly stops paying for itself.
On Meta, an ad people have already seen gets expensive fast. The design everybody loved in the meeting is the same one whose cost per result has doubled by week five, and nobody is watching for it.
If the designer is never told which idea won, every month is a fresh guess. Learning from what worked to decide what gets made next is the whole job, and in most setups it does not happen.
A square ad squeezed into a story has text too small to read and the product half out of frame. It runs anyway, spends anyway, and pulls the whole campaign's results down.
No design can save an ad that never says what you sell or why to buy now. When an ad underperforms it is usually the message, and another round of design will not fix it.
All four pass the internal review. That is the problem: designs get approved because the room likes them, and judged weeks later on a number nobody was watching.
What we actually do every month.
You are not paying for a monthly report. This is the work we do, and you can see the result of each part.
- Idea first, artwork second
Each month starts with what we are testing and why: a benefit, a doubt buyers have, a moment in their day. Not with a mood board. The design is there to make a point.
- Six new designs a month
Images, carousels and videos, replaced before people get tired of them, not after the cost per result has already gone up.
- Every design made for where it runs
Feed, story and reel versions each made properly, not stretched from one file. Nothing important is hidden behind buttons, and the text is readable at the size people will actually see it.
- Made by the team that sees the results
The people designing next month's ads are the people who saw which of last month's worked. That is the whole difference.
- Your brand stays consistent
One set of fonts, colours and layouts, so every new ad still looks like one company, not six different freelancers.
- Beyond ads when you need it
Packaging, presentations, brochures, company profiles and social media templates, all in the same style so nothing looks out of place.
- Source files handed over monthly
Editable files, yours to keep. You never risk losing your own artwork if we stop working together.
Sample work.
Brand identity, packaging and ad designs, made by the same team that runs the ad accounts. These are concept designs created by us to show our style, not client projects.
Concept designs. Brand names are for illustration only. See all sample work →
How a month of design work runs.
A cycle, not a one-off project. Each month starts from what the last one proved.
Keep scrolling to move through the four steps.Swipe sideways to move through the four steps.
- Step1
Read last month first
Which ideas won, which failed early, and which audience responded to what. That report is the brief, and without it every month is a fresh guess.
- Step2
Pick the ideas to test
A benefit, a doubt, a use, a moment. Agreed in writing before anything is designed, so the review is about the message, not the colour.
- Step3
Design, in every size needed
Feed, story and reel versions each made properly. Two rounds of changes included, and first drafts back within 72 hours.
- Step4
Launch, watch, and replace the tired ones
Live on a schedule, watched on cost per result, and replaced before people get tired of them. The winners become next month's starting point.
What working with us looks like.
The questions everyone asks before signing, answered before you have to ask them.
What you get
- Six fresh designs every month
- Every design made for feed, story and reel
- Two revision rounds, drafts in 72 hours
- Monthly report plus a call with a founder
- Reach us on email, WhatsApp or Slack through the week
What stays yours
- Editable source files, handed over monthly
- Full rights to everything we produce
- Templates your team can run without us
- No lock-in. 30 days' notice, either side
- Confidentiality agreement (NDA) signed before the audit, if you want one
If you are outside India
- About four working hours in common with the UK, UAE and Europe
- Calls early morning India time for the US and Canada
- A recorded video update every week, so nothing waits for a call
- Pay by Wise, Payoneer or bank transfer
- Invoices in your own currency
Budgets and fees are quoted after the audit, once we know what the account actually needs.
Questions we get asked first.
If yours is not here, ask it on the audit call. We would rather answer it before you sign than after.
Can we use you for design without running ads with you?
Yes. We will say plainly that it works better when we can see the numbers, because our designs improve month to month only when we know which idea won. If someone else runs your ads, send us their report and we will work from it.
How many revisions do I get?
Two rounds per design, which is almost always enough because the idea is agreed in writing before anything is designed. Endless changes are usually not a design problem. They come from a brief that was never agreed.
Do you do video, or only static?
Both. Images and carousels are made by our own team, along with animations and edits of footage you already have. For a full shoot with a crew we bring in a partner and manage it. We will tell you which one your project needs before you commit to a budget.
Who owns the artwork?
You do, fully, including editable source files handed over every month, not only at the end. Stock images and paid fonts stay under their own licences, and we tell you which ones those are up front.
Do you use AI to make the designs?
For draft versions, backgrounds and quick ideas, yes. It makes testing more ideas affordable. Anything that goes live is finished by a person, and we do not use AI to make images of your product or of people shown as your customers. If you would rather we used none of it, tell us and we will not.
OverseasHow many working hours do we have in common?
We work from Delhi, on India time (IST). That gives about four working hours in common with the UK and most of the working day with the UAE. For the US and Canada we take calls early in our morning, which is your afternoon or evening. Day to day, most things move over email, Slack and a recorded video update every week, so nothing waits for a call.
OverseasHow often will I hear from you?
A written update once a week, a recorded walkthrough of the month's designs once a week, and one call a month with a founder. If something breaks or a test wins big, you hear about it the same day.
OverseasHow do I pay from outside India?
Wise, Payoneer or a direct bank transfer, whichever is cheapest for you. Invoices in your own currency, billed as one monthly fee, not per design, so the cost does not change when a month needs one extra design.
OverseasWill you sign a confidentiality agreement (NDA)?
Yes, and we will sign it before the audit rather than after, so you can share real numbers in the first conversation. Send yours or use ours.
What design cannot do on its own.
Design is very good at exactly one job: making somebody stop and look. It cannot decide who sees it, where they land, or whether the offer was worth stopping for. Each of those, left undone, shows up as a design that "did not work".
Even our best ad would lose money in a badly set up account. The design and the targeting work as one, and when two companies run them, each blames the other.
Judged by return on ad spend → The ad earns the click. The page has to keep it. WebsitesA great ad that opens a slow page is a beautifully designed way to waste money. The ad and the page have to promise the same thing, in the same look, within a second of each other.
Judged by visitors who enquire → On search there is nothing to look at. Google AdsA text result gives you no picture to win with. It comes down to the wording and the page behind it. People already searching for what you sell are reached in a completely different way.
Judged by cost per qualified lead → Design stops the day you stop paying for reach. SEOAd designs only work while there is budget behind them. Google rankings keep bringing people in during a quiet month, which is why the two are worth running together.
Judged by enquiries from Google → The ad sends them to your profile next. Social mediaPolished ads above a profile that has not been updated in a year is a mismatch people notice at once. Your profile is where people check the ad's promise.
Judged by enquiries from social → Almost nobody needs all five. Not sure which one you are missing?Send us your last month of ads and we will tell you whether the design is holding you back, or the offer, the targeting or the page. We will say so plainly if design is not your problem.
Book a 30-min call →Want to see numbers first? See our work across schools, clinics, property and online stores →
Find out why your ads stopped working.
A free 30-minute review of your last month of ads: which designs people got tired of, what is being stretched to fit instead of made properly, and whether the message or the design is the problem. You get the findings either way.
Outside India? The calendar shows your own timezone. Prefer email? hello@digitalplix.com
No long contracts. No obligation. We work with businesses in India, the US, UK, UAE and Canada.